Tamara Grominsky

Hello! It's nice to meet you

I am a product marketing and strategy executive for SMB SaaS and a top-rated keynote speaker

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Leverage the power of product marketing

I build product marketing and growth teams that drive go-to-market strategy and revenue acceleration at SMB-focused SaaS companies. 

Take your strategy to the next level

PMM leader & consultant

Do you want product marketing to be your company’s secret weapon?

I help companies unlock their growth potential by identifying their winning segments, pricing model and product strategy. I also coach the next generation of product marketers and strategists to embrace a new philosophy to product marketing.

I’ve built repeatable and actionable frameworks that have allowed me to drive significant impact at best-in-class SMB companies such as FreshBooks, Unbounce and Yellow Pages.

my philosophy
Product marketing is the linchpin to sustainable business growth.

Top-rated keynote speaker

I am a top-rated speaker at product marketing, strategy and technology conferences across North America. My talks focus on the power of category creation, driving business growth with product marketing principles, and how to partner with AI to increase campaign performance.
product marketing summit
Marketingprofs b2b forum
growth innovate conference
product led summit
saas north
strategy fest 2021
Richard King
Product Marketing Alliance
"As a Founding Member of the PMA, Tamara has been instrumental in helping us build our business from - almost - day one, and she continues to share product marketing expertise with 20,000+ fellow product marketers day in, day out, both online and at live events as our expert in residence."
Wes Bush
Product-Led Summit
"Tamara’s session on The Power & Impact of Product Marketing was the #1 audience-rated talk of Product-Led Summit. If your conference or event doesn’t have Tamara as part of its lineup, you’re missing out."
Sarah Klaassen
Growth Marketer & Mentee,
“Tamara approaches every situation/problem with positivity and an attitude of "how can we make this better?" Tamara became a mentor to me while we worked together at FreshBooks, despite the fact I never directly reported into her. She made my development a priority and continues to champion my career."


Product Marketing Alliance
I am the Vancouver, Canada Ambassador for the PMA. I connect the local community of product marketers and product managers to facilitate learning and conversation while advocating for the elevation of the PMM role.

As an Expert-in-Residence, I advise the global PMA community on best practices and the future of product marketing. I am also an instructor for their Product Marketing Certification (PMMC) and the creator of the Customer Segmentation Masters program.

Let's collaborate!

Want to book me to speak at your next event? Need a product marketing advisor for an upcoming project? Curious about the Product Marketing Alliance? Send me a note, and let's chat.
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